When Brooks signed on as a presenting sponsor for the Rock ‘n’ Roll Marathon series, they asked us to design a mobile marketing tour to support their investment and to travel around to running stores across the country. Our solution was an entire carnival experience, complete with running-themed games of chance, a double-decker bus with Arcade of Running Oddities museum downstairs and runner gait analysis stations upstairs, a Vaudeville-style stage show, fortune telling Zoltar machines, an actual carny barker and much more.